About us

I AM WORLD operates in a circular dynamic that directly activates three fundamental pillars of society.

PARTNER COMPANIES | PARTICIPATING INSTITUTIONS | CREATORS | DRIVERS

We are all. We are the living, pulsating dynamic between the three pillars—Environmental, Social, and Economic-Productive—driven and sustained by activities involving music, movement, expression, and well-being, and by the culture of the local people. We are I AM WORLD—MADEIRA.

We act with ecological awareness and social responsibility, working directly to reduce the impact of textile waste on Madeira’s natural and urban landscape. We collect discarded materials, sort them rigorously, process them technically, and transform them creatively. The result? SOMA BLISS EFFECT Eco Sofas, mattresses, artistic poufs, decorative pieces, SOMA rugs, and sustainable design pieces that reconfigure spaces and tell stories.
Each creation carries the value of reuse, care for the planet, and the invisible signature of the community. What was once discarded clothing is now applied action, conscious decoration, and new life inside homes, hotels, schools, and cultural centers.

New on the outside. Sustainable on the inside.
We are committed to the concept of ReVersão: turning waste into value, isolation into community, silence into expression. That is why we involve social institutions, schools, day centers, and nursing homes in participatory actions. We bring playful and transformative activities—music, poetry, singing, art therapy, body expression, movement, and conversation circles—creating spaces where Joy and Lightness also reside.
We are also artisans of detail, designers of the possible, architects of memory, and artists of everyday life. We work with beauty, functionality, authenticity, and naturalness, respecting the rhythm of hands, stories, and raw materials that the modern world has forgotten. We create spaces where aesthetics dialogue with ethics, where luxury is reimagined, and where each piece carries a soul.

We don’t just create objects. We create encounters. We create meaning.

We are I AM WORLD – THE REVERSION CONCEPT – MADEIRA.

Esta secção é uma referência pessoal que deixo em forma de reconhecimento pelo contributo de todos. Tiveram impacto no desenvolvimento da I AM WORLD, em momentos específicos e situações marcantes.

This section is a personal reference that I leave in recognition of everyone’s contribution. They had an impact on the development of I AM WORLD at specific moments and in memorable situations.